Powerful enterprise reporting:

Learn more to build better marketing campaigns.

Aspen Marketing has created several reports for you to use in measuring the results of your programs, covering multiple

aspects of your retailers' activity. For help managing your reports or to learn more about them, call Aspen PHQ: 877‑641‑6154.

Quick-glance graphs reveal program performance, with key indicators and trends

Adjust values by month and trend period
Number of customers contacted
Percent of contacted customers that have returned for service
CP revenue earned from returning customers
Average ROI for every dollar spent on the program

Comprehensive graphic overview of key enterprise reporting metrics

Trends gauge performance of major program activities
Number count of each message type:
  • Direct mail
  • Email
  • Phone
  • Text
Response count and rate
Sales in dollar value — customer or warranty pay:
  • Total sales per response
  • Cost per response
ROI: Total sales divided by total cost of communication
"Drill Down" capability:
  • For example: When you click on "200 Maintenance Reminders," report will provide contact details regarding those recipients

Program Reports include:

Program Dashboard
Program Summary
Response Detail
Customer Communication Details
Customer Contact Report (Manifest)
Customer Information Updates
Service by Service Advisor
Recommended Services

Reporting features and capabilities

Report Filter Capability: Retailers can refine the time period they want to view, and click "refresh"
Download reports in multiple formats
  • PDF
  • Excel
  • CSV
Forward reports via email at any time
Schedule automated delivery of selected reports
  • To chosen recipients
  • At desginated intervals (daily, weekly, etc.)
  • In chosen format
  • With comments when report is sent